The essential guide to promoting your school safely using social media.
A short high impact course for teachers
If you are looking to raise the profile of your school, social media should be an integral part of your marketing strategy. This hands on course will show you how to use social media such as Twitter and LinkedIn to raise the profile of your school, increase your influence and engage more widely with your community and target audiences such as prospective parents.
Using Social Media safely
In order to protect your school, we will give you guidelines to ensure your campaign is effective, appropriate and safe for your school
- Minimise risks from unwelcome users and deal with any negative publicity
- The latest popular platforms and how they may impact on you and your pupils
- Keep an eye on what parents, schools and others are saying about you
Promoting your school
- How to set up a presence or develop an existing one in order to get maximum benefit
- Ensuring that you are up to speed with all aspects of social media
- Celebrating children’s work
- Effective parental and community engagement
- Marketing your school to potential parents
- Managing your social media campaign successfully to achieve results without taking up too much staff time